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The Midst Founder Network + 3 photos of members (EJ Kim, Daydree Horner, and Sara Larson)

Join The Midst Founder community of entrepreneurial women

Become the woman you’re meant to be.

In the disruptive Age of AI, rife with ageism and corporate restructuring and layoffs, we’re realizing just how much women over 40 bring to the table. We are women with rich experience, specialized skills, education, and networks of brilliant colleagues. 

We’ve heard from so many women who are itching to up-level their career, redesign the next chapter, work smarter not harder, and connect with others to prosper and thrive for the greater good.

If I’ve learned anything as a serial founder, community organizer, and employee of some of America’s fastest growing companies, it’s that strong communities can do just about anything.

What is The Midst Founder network of solopreneurs?

We are a microcommunity on a mission to help women play by their own rules, together. We come from many walks of life, with careers ranging from a Minneapolis menopause coach to an L.A. dentist-turned-health-tech-entrepreneur to a race car driver, an attorney and feminist erotica advocate, and a longevity expert

We look forward to meeting you — because it takes a community to thrive in midlife.

Dr. Elizabeth Poynor
Is Dr. Elizabeth Poynor the next big thing in women’s health and longevity?

Membership benefits

  • An editorial profile story about you (PR without the high price tag)
    • We’ll publish your story here on the-midst.com, share with our 10,000+ Midst Substack followers, and promote on our social media. A story about you also helps your SEO — many of our members’ stories rank on page 1 of Google Search for their names. In 2025, we generated ~700,000 organic views. In 2026, we’re anticipating 1 million+ views.
  • Your product or service will be featured in our gift guide: Gifts for women, by women.
  • Full access to all content on The Midst Substack, including paywalled stories like our What Linkedin Doesn’t Say series.
  • Virtual meetups
  • Onboarding with me

All that for $249 for your first year.

We’re offering this special rate until September 2026. At that time, we’ll collect feedback from the community and decide next steps for moving the community forward for the next phase of growth.

Join The Midst Founder network now

Once you pay the membership fee, I’ll email you directly with next steps!

Who else is in The Midst Founder community?

View more Founders here.

What Linkedin Doesn't Say About Stephanie Sprenger

Stella Tamul invents the 1st chores fitness tracker app

Stella Tamul Founder of ChoreFit

Stella Tamul invents the 1st chores fitness tracker app

Meet Joanna Strober, founder of Midi Health

Daydree Horner is a Master Reiki healer who offers remote services from her Santa Monica office.

Reiki Master Daydree Horner (aka Good Love Coach) helps women find their pleasure

Victoria O'Hare and Andrew O'Hare are the co-founders of ThriveOn, a perimenopause supplement.

For ThriveOn cofounders, marriage is stronger than ever

Gifts for women, made by women

Featuring products and services made by women in The Midst Founder network.

Additional opportunities for members of The Midst Founder network

If you’re interested in more PR and content opportunities, get in touch for rates:

Amy Cuevas Schroeder is the founder of The Midst and The Midst Substack, the community platform helping women over 40 live healthy, inspired lives on their terms. Amy started her first business, Venus Zine, in her dorm room at Michigan State University, scaled the magazine to international distribution, and sold the company to a Chicago publisher a decade later. She now lives in the Phoenix area and is raising twin girls with her husband, Martin Cuevas, a psychotherapist at Therapy for Creativity. Between Venus and The Midst, she's worked as a content strategist for Writer AI, Etsy, Minted, Unusual Ventures, Atlassian, and Grow Therapy, and has written for TechCrunch, NYLON, Pitchfork, The Startup, West Elm, and more. As a serial contentpreneur, she specializes in creating meaningful content at scale, with thriving communities at the center. Amy now works as a startup advisor, perimenopause market expert and consultant to businesses. She is an SEO expert who scaled The Midst organic views to 700,000 in 2025. Subscribe to The Midst newsletter for exclusive content that you can't get on the-midst.com here on The Midst Substack. View Amy's content portfolio here.

Founder
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